A few years ago, remote work was a perk. Now? It’s a dealbreaker.
Job seekers today aren’t just hoping for flexibility—they’re actively searching for it. If your company offers remote or hybrid options but doesn’t promote them, you’re staying silent about one of your biggest competitive advantages.
In early 2025, Robert Half reported that nearly 30% of professionals were actively job hunting, and almost three-quarters of them said they’re specifically seeking hybrid or remote roles. That’s a massive pool of people who could be the perfect fit— but they’ll scroll right past your job posting if it doesn’t highlight flexibility front and center.
It’s Not Enough to Offer Flexibility. You Have to Promote It.
Let’s be honest: a lot of companies are still being vague. They hint at flexibility but bury it in the fine print. And that silence? It’s costing them.
A Slack survey of 9,000 workers showed that 72% prefer hybrid work, while a Pew Research study revealed that 72% of current hybrid workers want to keep that arrangement long-term. Job seekers know what they want. They’re filtering job boards with “remote” and “hybrid” toggled on. If you’re not clearly showing up in those results, you’re invisible.
Want to Fix That? Start Here.
Register now for Best Remote and Hybrid Workplaces in America – It’s free.
This national recognition program helps your company stand out—not just by offering flexibility, but by proudly showing that you’ve built a culture where it thrives.
Because let’s face it: in a talent market where candidates are pickier and faster to click away, recognition gives your message weight.
Why it Matters:
- You’ll attract the right candidates: Nearly half of all job seekers prioritize remote or hybrid roles.
- You’ll stay competitive: Candidates are willing to leave companies that don’t offer flexibility.
- You’ll strengthen your employer brand: Being known as a flexible workplace helps you attract and retain top talent.
If your company supports remote or hybrid work, don’t keep it quiet.
Now’s the time to show it off—and get the recognition your culture deserves.
